About
Highly accomplished Demand and Growth professional with over 9 years of experience spearheading market expansion, demand generation, and operational scaling across EV mobility, fintech payments, and hospitality sectors. Proven leader adept at building and mentoring high-performing field teams, optimizing P&L, and driving CM-positive growth through data-driven strategies. Currently enhancing SQL skills to further strengthen analytical decision-making capabilities for scalable business models.
Work
Battery Smart
|Demand Manager
Panipat, Haryana, India
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Summary
Led demand generation and market expansion for Battery Smart's BaaS operations across Haryana, focusing on scaling demand, utilization, and profitability.
Highlights
Took ownership of existing Haryana markets (Panipat, Sonipat, Karnal), successfully scaling demand, enhancing utilization, and improving profitability for Battery-as-a-Service (BaaS) operations.
Developed and executed structured growth plans for PSK markets, leveraging local market insights and ground intelligence to drive sustainable performance.
Led and mentored field execution teams, ensuring high station-level performance, operational efficiency, and consistent execution across assigned territories.
Coordinated with cross-functional teams (Operations, Finance, Partner Relations, Expansion) to optimize territory planning and market penetration strategies.
Built and managed MIS dashboards, calculated CM positivity, and delivered accurate month-end projections, driving CM-positive sign-ups, utilization, and demand metrics.
Battery Smart
|Demand Manager
Jaipur, Rajasthan, India
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Summary
Drove demand growth and strategic expansion within Jaipur's micro-markets, enhancing Battery Smart's presence and penetration in underserved areas.
Highlights
Owned demand growth and expansion within Jaipur, successfully penetrating new micro-markets and zones with limited prior visibility.
Planned and executed targeted expansion strategies, generating fresh demand in underserved areas and strengthening city-level penetration.
Led and mentored a team of 10 Field Executives, ensuring consistent station-level performance and operational discipline.
Executed driver onboarding and demand activation initiatives, contributing to increased daily swap volumes and improved station utilization.
Conducted detailed demand-side market surveys in Dausa, Reengus, and Ajmer to assess EV penetration, driver behavior, and potential swap volumes, facilitating expansion into new regions.
Paytm
|Key Account Manager
Rajasthan, India
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Summary
Managed and expanded a high-value merchant portfolio for Paytm, driving significant GMV growth and digital payment adoption across Rajasthan.
Highlights
Managed and grew a high-value merchant portfolio, achieving consistent Gross Merchant Value (GMV) growth and enhanced merchant engagement through tailored solutions.
Acquired new merchants for Electronic Data Capture (EDC) deployment, significantly driving market penetration and digital payment adoption across Rajasthan.
Led a team of 7 Field Sales Executives (FSEs), optimizing merchant acquisition, servicing, upselling, and cross-selling efforts for full coverage and performance.
Upgraded existing merchants to new POS devices and value-added services, increasing product adoption and revenue per merchant.
Drove revenue generation through strategic cross-selling of financial and digital products, delivering exceptional client servicing and resolving escalations efficiently.
PhonePe
|Key Account Manager
Jaipur, Rajasthan, India
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Summary
Strategically expanded PhonePe's merchant footprint across Rajasthan, leading market entry and managing high-GMV portfolios to drive digital payment adoption and revenue growth.
Highlights
Expanded PhonePe's merchant footprint across Rajasthan by acquiring high-value merchants and driving digital payment adoption in existing and newly launched markets.
Spearheaded market entry and operations in new cities including Udaipur, Kota, and Jodhpur, successfully onboarding multiple high-GMV merchants.
Managed a high-GMV merchant portfolio, focusing on retention, engagement, and sustained revenue growth through continuous relationship management and data-driven insights.
Led and mentored a team of 5 executives, overseeing merchant onboarding, client servicing, and revenue maximization across assigned clusters.
Drove cross-selling and upselling of value-added fintech products, increasing wallet share, transaction volumes, and overall merchant satisfaction.
PhonePe
|Key Account Executive
Jaipur, Rajasthan, India
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Summary
Expanded PhonePe's merchant footprint in Jaipur by acquiring and scaling high-GMV key accounts, driving significant transaction volume growth and market dominance.
Highlights
Expanded PhonePe's merchant footprint exclusively in Jaipur, acquiring and scaling high-GMV key accounts to drive strong adoption of digital payment solutions.
Identified, onboarded, and managed strategic high-value merchants, contributing significantly to transaction volume growth and market dominance in the city.
Owned an assigned high-GMV merchant portfolio, focusing on retention, engagement, and sustained revenue growth through proactive relationship management.
Drove cross-selling and upselling of PhonePe's value-added fintech products, increasing wallet share and improving overall merchant monetization.
Executed cluster-based market analysis and segmentation within Jaipur to target high-potential business hubs, optimizing merchant acquisition efforts and ensuring consistent performance.
OYO
|Demand Manager
Jaipur, Rajasthan, India
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Summary
Successfully acquired and onboarded new corporate clients, expanding OYO's B2B footprint pan-India and driving corporate sales growth.
Highlights
Successfully acquired and onboarded new corporate clients across various industries, significantly expanding OYO's B2B footprint pan-India.
Drove corporate sales growth by building and nurturing long-term relationships with key decision-makers and stakeholders.
Strategically managed the corporate demand channel to optimize room nights and maximize revenue generation from business clients.
Collaborated with cross-functional teams to deliver tailored travel and stay solutions, ensuring high client satisfaction and retention.
Achieved and exceeded monthly targets for corporate bookings and revenue contribution from the Jaipur region.
Justdial
|Assistant Manager
Jaipur, Rajasthan, India
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Summary
Acquired and onboarded new B2B and B2C clients for Justdial, driving portal growth, regional business development, and enhancing online visibility for local businesses.
Highlights
Acquired and onboarded new B2B and B2C clients, offering customized digital listing solutions to significantly enhance their online visibility.
Consulted with local businesses to identify growth opportunities through digital presence and lead generation via the Just Dial platform.
Successfully drove client acquisition campaigns, contributing to significant portal growth and regional business development.
Educated clients on digital transformation and online marketing strategies, improving customer engagement and brand reach.
Built strong client relationships to ensure retention, upselling, and recurring revenue generation, actively contributing to market expansion efforts in Jaipur.
Education
ITS Engineering College, Greater Noida
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Master of Business Administration - MBA
Marketing
Vinoba Bhave University
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Bachelor of Commerce - BCom
Account
Languages
English
Hindi
Marwari
Skills
Sales & Business Development
Corporate Sales, Key Account Management, Client Acquisition, Cross-selling, Upselling, B2B Sales, Lead Generation, Client Servicing, Relationship Management.
Market & Growth Strategy
Demand Management, Market Expansion, City Launch, Territory Expansion, Category Management, Growth Planning, Market Penetration, Competitive Analysis, Go-to-Market Strategy.
Operations & Execution
Field Operations, On-ground Execution, Driver & Partner Onboarding, Operational Efficiency, Process Optimization, P&L Ownership, Stakeholder Management, Cross-functional Collaboration.
Data & Analytics
SQL, Data-driven Decision Making, MIS Dashboards, Performance Tracking, KPI Analysis, Market Insights, Financial Projections.
Leadership & Mentorship
Team Leadership, Field Team Management, Mentoring, Performance Reviews, Training & Development, Goal Alignment.
Industry Expertise
EV Mobility, Battery-as-a-Service (BaaS), Fintech Payments, Digital Payments, Hospitality, Merchant Acquisition, Digital Transformation, POS Devices.
